Branded Signage for Multiple Locations:
How A&I Helped Wedgewood Weddings Balance Brand Consistency and Venue Character
Creating Consistent Branded Signage Across Multiple Locations
Managing signage across multiple locations doesn’t have to mean giving up your brand’s identity. With the right signage partner, businesses, institutions, and venue operators can keep their brand strong while letting each location shine.
That’s precisely what Wedgewood Weddings achieved with A&I’s multi-location signage solutions. Together, we created branded signage for multiple locations—including monument signs, wayfinding signs, and ADA-compliant restroom signs—that was consistent, yet unique to each venue.
The Challenge: Signage for 50+ Unique Locations
Wedgewood Weddings manages over 50 wedding venues across the country. From rustic barns to coastal resorts, each location is special. However, this variety also comes with a challenge: How do you keep signage consistent across multiple locations without losing the charm of each space?
That’s where A&I stepped in to help answer that question effectively.
“Our goal was to deliver signage that looked and felt like Wedgewood Weddings—while honoring the individuality of each venue.” — A&I VP of Sales.
Each venue needed to reflect the Wedgewood brand clearly, while also offering signage that fit its unique layout, materials, and theme.
The Solution: Scalable Branded Signage Packages with Design Flexibility
To meet the challenge, A&I developed a flexible yet consistent signage plan that worked for every venue in the Wedgewood Weddings portfolio. To accomplish this, we provided multiple signage elevation and design options to choose from. This process allowed each site to show its character—while staying within Wedgewood’s brand guidelines.
To make the process even more scalable, we also created a custom signage playbook, which includes:
- Pre-approved materials, colors, and fonts
- Design templates for different sign types
- Signage elevation options
- Weather coating options
- ADA-compliant guidelines
From monument signs to wayfinding and ADA signage, our team fabricated everything using long-lasting materials like aluminum and red cedar. As a result, it was easy to create a strong and unified look across all locations.
Fern Hill Barn Signage Project Highlight
Nestled in the scenic countryside of Spencer, MA, Fern Hill Barn blends rural charm with timeless elegance. With a rich 15-year legacy, this venue began as a working dairy farm—formerly known as Zukas Hilltop Barn—before being thoughtfully transformed into a rustic wedding destination. Today, it offers couples a warm, picturesque setting to celebrate their most important moments. From pasture to picturesque — Fern Hill Barn embodies authentic New England charm.
Monument Signage
We removed the original Zukas sign and replaced it with a strong new pergola-style monument made from red cedar.
- 4” x 4” x 10’ posts, set in concrete
- Dark brown (to emphasize the rustic farm theme) 1/4” aluminum sign, 42 “x42”, printed double-sided
- White letters and border for easy readability from pedestrians and drivers alike
- Weather-protected with a clear coat
- Custom brackets welded to the back for secure mounting
Wayfinding and Parking Directional Signs
To improve guest experience, clear wayfinding signage was installed to help guests navigate the venue with ease.
- 1/4″ aluminum directional sign: 24”x24”
- 1/4″ aluminum directional sign for “Get Ready” suites: 24”x24”
- 1/4″ aluminum parking directional sign: 28.5”x12”
- Printed in dark brown with white letters and border
- Weather-protected with a clear coat
- Mounted on welded posts with concrete pads
ADA Restroom Directional Signs
To meet accessibility requirements, A&I added ADA-compliant restroom signs.
- 10” x10” Sintra material with rounded corners
- Installed using double-stick tape and silicone
- Dark brown with white graphics to match the rest of the signage package
“At Fern Hill Barn, we preserved the rustic elegance of the space while reinforcing the Wedgewood Weddings brand through subtle yet consistent signage design.” — A&I VP of Sales
Looking for more inspiration?
Explore our monument signage work for other stunning Wedgewood Weddings venues, and don’t miss the custom signage project we completed for The Orchard.
Why Branded Signage Matters for Multi-Site Operators
Choosing branded signage for multiple locations isn’t just about looks—it’s also about function and guest experience.
Here’s why it matters:
- Clear wayfinding helps guests feel welcomed and confident
- Consistent branding builds trust and recognition
- ADA-compliant signage ensures accessibility for all guests
- Standardized materials and specs make updates and repairs easier
With multi-location signage solutions, you can keep your brand strong while still giving every space a polished, professional look.
A&I Provides Project Management for Multi-Location Rollouts
Managing signage for one location is a task—but managing signage across dozens of sites? That takes planning, coordination, and expertise. A&I offers full project management services for companies with multiple locations, so you don’t have to handle the heavy lifting.
Our project management team takes care of:
- Site surveys and location-specific assessments
- Permitting and code compliance with local regulations
- Production schedules to keep signage on track
- Delivery and installation coordination at each site
- Ongoing communication with your facilities or brand team
For clients like Wedgewood Weddings, this meant we could roll out consistent signage across multiple venues—without delay or confusion. Additionally, we keep detailed records so future updates are easy to plan and implement.
With A&I, you’re not just getting signage—you’re getting a signage partner who understands how to manage complexity at scale.
